Sotheby’s: Making Waves in the Digital Art Market

Sotheby’s, the renowned auction house with a rich history spanning 279 years, has made a significant impact on the digital art market in the current year. Fine arts auction house Sotheby’s reported making “close to $35 million” in digital art sales in 2023, marking it as a standout year for the emerging sector. On December 23, Michael Bouhanna, the company’s Vice President and Head of Digital Art, concluded Sotheby’s year results regarding digital art on X as “one of the most exciting years for digital art.”

Notably, Sotheby’s conducted its first live digital art auction with 300 attendees, generating $12 million in sales. The auction house also set a new record for an individual digital artwork by selling Dmitry Chernyak’s non-fungible token (NFT) ‘Ringers #879’ for an impressive $6.2 million. In total, Sotheby’s conducted over 25 auctions focused exclusively on digital art or including it in contemporary art sales.

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