Animoca Brands Japan, in collaboration with its KLKTN subsidiary, has announced a partnership with Cool Cats Group to venture into the Japanese anime market through web3 integration. This partnership goes beyond business growth and aims to foster cultural exchange and tap into the essence of Japan’s digital and artistic realm.
Acquisition and NFTs
In a recent announcement, Animoca Brands Japan disclosed its acquisition of equity shares in Cool Cats Group as part of the partnership. Additionally, KLKTN purchased NFTs from all three collections of Cool Cats from the secondary market via San FranTokyo, KLKTN’s virtual “decentralized city” focusing on licensed anime and web3 intellectual property.
“This partnership is more than just about business growth,” said Daisuke Iwase, the CEO of Animoca Brands Japan. “It’s about cultural exchange, understanding, and tapping into the essence of what makes Japan’s digital and artistic realm so globally appealing. Animoca Brands Japan together with San FranTokyo are excited to create more opportunities for the Cool Cats IP to grow.”
Initiatives and Expansion
Besides the NFT acquisition, the partnership aims to expand the Cool Cats brand within Japan through various channels. Animoca Japan and San FranTokyo will work on growing the Cool Cats IP and establish new relationships with prominent organizations in the Japanese entertainment and IP sectors.
To further integrate the Cool Cats IP, the narrative will be woven into the virtual city of San FranTokyo. This initiative will include interactive figurine drops and align with marketing efforts for other iconic Japanese IPs.
“Our partnership with Cool Cats and Animoca Brands Japan is more than strategic — it’s visionary,” said David Taing, co-founder of San FranTokyo and co-chief operating officer of KLKTN. “We’re converging worlds, styles, ideas, industries, and technology to bring forth new levels of collaboration much needed in Web3.”
Web3 Identity Project and Future Plans
This partnership comes after Animoca Brands’ successful funding round of $20 million to expand its Web3 identity project, Mocaverse. The funding round was led by venture capital company CMCC Global, with other notable investors. Additionally, the company plans to launch a metaverse ecosystem token on the Bitcoin network.
The collaboration between Animoca Brands Japan, KLKTN, and Cool Cats Group holds promise for the Japanese anime market and the growth of web3 integration. By merging worlds, styles, and ideas, they aim to unlock new levels of collaboration and propel the Web3 industry forward.
